The American Massage Therapy Association has just released the results of their annual consumer survey on the state of massage therapy in the U.S.
Americans now get massage for medical reasons as often as they get massage for relaxation, according to the 2009 AMTA survey. The percentage of consumers who receive massage for medical or health-related reasons is almost equal to the percentage of consumers who receive massage for relaxation. Both are just a touch over 30 percent.
Compared to last year, the number of Americans (ages 35-44) who have talked with their medical provider about massage has grown from 14 percent in 2008 to 25 percent in 2009.
This annual consumer research on massage therapy led by the AMTA helps massage therapists and massage students gauge the direction that the industry is headed. You can view the full report on the AMTA website.
Aspire Massage Table Featured on Page 99 of Massage and Bodywork magazine (Nov/Dec 2009)
Check out the Aspire Massage Table featured in the November / December 2009 issue of
Massage & Bodywork magazine! The Aspire table is featured in the “New Products” section on page 99 of the print version or digital edition of the magazine.
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The Aspire Portable Massage Table is available in black or cream and includes luxury features such as memory foam wrap, ultra-soft upholstery, and rounded corners for better therapist access. The Aspire is a luxurious, high quality massage table that any therapist would be proud to own. Now available for an unbeatable price of $239.99!
Now is the time to start planning for Massage Therapy Week on October 25 – 31, 2009! A national recognition week for massage therapy is a great opportunity to promote your massage therapy business, run specials, and encourage the community to take advantage of the health and relaxation benefits of massage.
Take full advantage of this opportunity by planning your event or special offers in advance. Here are some ideas to get you started:
- Write an article for your local paper highlighting the benefits of massage
- Chair massage event or demonstration
- Educational sessions on the benefits of massage
- Provide massage for a charitable event
- Partner with other massage therapists to sponsor an event
- Provide free massages for staff and residents at a children’s hospital, nursing home, or other care center
- Offer discounted massages
- Hold a contest for a free massage
- Sponsor a free foot massage class for couples
How do you plan to celebrate Massage Therapy Week?
Saturday, August 15th is National Relaxation Day!
Take time out this weekend to relax and unwind. Here are a few ideas to get you started:
- Sleep in
- Spend time outdoors with family or friends
- Hang out at the beach
- Take a long walk
- Go fishing
- Get a massage
- Give a massage
- Take a nap
- Read a book
- Do whatever helps you relax (or do nothing!)
Happy Relaxation Day from OneTouch Massage!
